Paul’s Blog November 19, 2018 - Greetings from the World lottery Summit (WLS) in Buenos Aires

Greetings from the World lottery Summit (WLS) in Buenos Aires.
Mark on your calendars these two NOT TO MISS EVENTS
Tuesday afternoon includes the PGRI Lottery Industry Hall of Fame Awards Ceremony at 4:30 pm.
Honoring:
Luis Alberto Gama Hernández, National Director, Lotteries and Pools of the Eastern Republic of Uruguay, President, CIBELAE
Dato’ Lawrence Lim Swee Lin, Chief Executive Officer, Magnum Group, Malaysia
That is followed by the
Reception sponsored by IGT for the Women’s Initiative In Lottery Leadership (WILL).
We hope to see you all there!!!
The WLA conference trade-show, held once every two years, attracts well over a thousand lottery industry leaders from all over the world. While we may feel that the issues we face are unique to our jurisdiction and market-place, a look at the program reveals an underlying commonality. On the trade-show floor and in conference presentations, the industry’s technology partners are showcasing the next generation of solutions to enable lottery to exceed the expectations of consumers and retail partners. The topics being addressed in panel discussions include some that we are familiar with, and some that are emerging as issues to be faced in the coming years.
For instance, Rebecca Hargrove (CEO Tennessee Lottery) leads a discussion about “Tools to fight Unauthorized Lottery Services” like the “bet-on-the-outcome-of-the-
Rose Hudson (CEO Louisiana Lottery) leads a discussion titled “How to Attract and Retain the Elusive Millennial Generation”, a topic that we face all around the world. Millennials are pushing operators to be increasingly innovative, to challenge them intellectually, and to develop products with enhanced entertainment value. Lotteries from around the world share their lottery stories for how they are meeting this challenge.
David Gale (Exec Director of NASPL), Ludovico Calvi (GLMS President) Friedrich Martens (International Olympic Committee), and Younes El Mechrafi (CEO Marocaine des Jeux et des Sports) bring us up-to-date on the great strides that have been made to combat match fixing around the world. An effective strategy requires a collaboration of international sports federations, law enforcement agencies, and lottery and gaming operators and their technology partners. Learn how you and your organization can benefit by these efforts.
Jean-Luc Moner-Banet (CEO Loterie Romande and president of the WLA)) and Lynne Roiter (CEO Loto-Quebec and WLA Secretary General) discuss some changes proposed for the By-Laws of the WLA that will position the Association to be most effective at addressing the needs of this industry going forward. Since the WLA was created in 1999, the lottery industry worldwide has undergone considerable and constant pressure from an ever-expanding Internet. Today’s context of gaming sites, operating without regard for jurisdictional borders, requires that the Association strengthens its footprint to optimize its effectiveness. This will be done by broadening the WLA membership base to include organizations that share our values and thereby reinforce the principles for which we stand.
Among those values is Responsible Gaming and responsible growth. The modernized approach to this mission is to think bigger. WLA’s international team of experts explain how the mission of “Corporate Social Responsibility Today and Moving Forward” is a bigger context that will be the driving force for sustainable growth.
Charles McIntyre (Exec Director New Hampshire Lottery) and a global panel of IT and security experts translate the implications of Blockchain and other emerging issues that will have defining relevance to cybersecurity, and the safeguarding of Lottery’s most valuable asset of institutional credibility and integrity, in the years to come.
Lawrence Lim (CEO Magnum Corporation in Malaysia),Richard Bateson (Camelot Group), Andreas Kötter (CEO Westdeutsche Lotterie), and Gilbert Wong (AGTech) tackle the issue of industry disruption in all its forms. One thing it does is to reshape consumer expectations. That forces all of us to re-think our methods and strategies, driving us to innovate to deliver continuous improvement, and ask the foundational question “Can industry disruptors be beaten at their own game?”
And this does not even begin to describe the fabulous slate of world-class keynote speakers. Check ‘em out at
https://www.
Isela Costantini, author of A Leader in You led innovation in the automobile and then the airline industries. Jeff Fromm, President of FutureCast, specializes in millennial trends and author of Marketing to Millennials and Marketing to Gen Z.
Naomi Goldapple, the Director of Industry Solutions at Element AI, one of the largest applied research labs in the world, describes the impact that Artificial Intelligence will have on every aspect of business and life.
Tyler Hamilton is the author of The Secret Race: Inside the Hidden World of the Tour de France: Doping, Cover-ups, and Winning at All Costs, a riveting journey into the heart of a never before seen world, the stark choices that went along with his decision to compete at a world class level, and his complicated relationship with Lance Armstrong. The book became an instant New York Times bestseller and was the recipient of the prestigious William Hill Sports Book of the Year Award.
Friedrich Martens, Head of Integrity Betting Intelligence System, International Olympic Committee Ethics and Compliance leads the battle against illegal and irregular betting.
Jane McGonigal is the world-renowned game designer, Inventor of SuperBetter and author of the New York Times bestsellers, SuperBetter and Reality Is Broken: Why Games Make Us Better and How They Can Change The World. McGonigal practically invented the whole concept of “gamification” and is today’s leading speaker on the engagement economy and the application of game-design to the real world. Jane herself is a specialist in this field, a designer of alternate reality games, where a real-life activity is re-framed as a game.
Nando Parrado is an author, CEO, television presenter, and airplane-crash survivor. His is a story that many will recognize, but few have an opportunity to hear first hand. Nando Parrado recounts the extraordinary tale of how he and 15 of his teammates survived for 72 brutal days after their plane crashed into the frozen Andes Mountains more than 40 years ago. It remains one of the paramount survival stories of all time.
Don Tapscott is one of the world's leading authorities on the impact of technology on business and society. He has authored over 15 books, including Wikinomics: How Mass Collaboration Changes Everything, which has been translated into over 25 languages. Don has been advancing groundbreaking concepts for over 3 decades. His 1992 bestseller, Paradigm Shift, helped coin this seminal management concept, and The Digital Economy, written in 1995, changed business thinking about the transformational nature of the Internet. Two years later he helped popularize the terms "Net Generation" and "the Digital Divide" in Growing Up Digital.